January 17, 2014

Building A User Testing Lab, Part 2

In this follow-up to my first post about building a discount usability testing and user research lab at Fullscreen, I’ll talk about setting up a space for testing and getting the right equipment on a budget.

The Space

Though it’d be nice, a permanent room for our user lab just isn’t in the cards so I needed to find a space to set up shop in and conduct interviews and sessions for a few hours at a time. It was easy to narrow down the candidate pool since there are really only two private and distraction-free rooms in our building that aren’t also occupied by people who, you know, need to work in them.

We’ve used our conference room for user testing sessions in the past. It’s worked out fine, but it also feels a bit overwhelmingly large when you’ve only got two or three people in it. And we also have a little loungey game room with a couch and two comfy chairs—which is what we’re going to use. Since the room itself is more like a place where people would actually use the products we’ll be testing, on some level it’ll be easier for them to engage in authentic behaviors under admittedly artificial circumstances.


Even if you don’t have an Arduino-controlled keggerator at your house, it’s a pretty easy guess which room you’d feel more at home in

The Equipment

OK, that was easy. I’ve basically got a living room to work with the users in, and the Silverback and Reflector apps installed on my laptop. Now it’s time to go shopping, keeping in mind a budget of $1000 max including devices.

Webcam: Silverback uses the built-in iSight by default, but to test mobile prototypes I’ll need a webcam to capture the user’s reactions. We had a 1080p Logitech C615 ($49) sitting around, but if I had to buy one I’d just go for this Microsoft LifeCam ($19) which is still 720p and still more than adequate.

Mouse: Good to have one handy for users who aren’t used to trackpads. Since non-Mac users won’t be familiar with the $70 Magic Mouse anyway, a standard-issue Logitech USB mouse ($17) should do it.

Microphone: I’ve had a Blue Snowball ($59) for a couple of years. Could probably get away with using the laptop’s built-in microphone, but I don’t want to miss a thing.

Mobile devices: Here’s where things get a little expensive. I went for an entry-level iPod Touch ($229) to test iOS apps and demo mobile prototypes (using Invision, an app that makes it simple to string together screens into passably-real prototypes and get them onto devices). Way cheaper than a $600 unlocked iPhone, and no need to pay another $10 for a blank SIM card just so you can open mobile Safari.

The total cost for all this equipment, as well as the software to record sessions and stream from devices, would be just $410. Way under budget, I also took a protip to heart from Pocket’s experience setting up a mobile testing lab. They note that the iPad mini is a perfect size for demoing iPhone prototypes built in Keynote, which is another amazingly quick and effective way to get early validation of rough concepts. So I got hold of one of those as well. All in, the total cost for this multi-device testing setup including software, camera, microphone, mouse, iPod Touch and iPad Mini is $659.

I’m excited to put it all to use (tomorrow!) and report back on what went wrong and hopefully a lot of what went right.